Daily beer project

Michelob Ultra

Posted in Macrobrews by dailybeerproject on May 9, 2010

If you recall, a while back I promised I was going to try Michelob Ultra. And I promised I was going to try it with an open mind. Which I did. In fact, I was open-minded enough about it that I bought a six pack. Here’s how it went.

Let’s start with the pour. It felt like pouring water from a bottle. There just wasn’t much to it. It didn’t quite look like water, but it didn’t quite look like beer. It was somewhere in between. It managed to muster a thin head and was a very clear, very pale yellow. I knew about what to expect with the first sip, and that’s about what I got. Not much. Nothing bad, nothing objectionable, just nothing much.

My wife despises beer (I keep trying to convince her to embark on a project like this, but she remains loathe to do so), and I suggested she try some. She had a sip and said that while she didn’t like it, it was the least objectionable beer she’d tried. I thought it was very similar to the Kirin Light, which is not surprising since both are made by Anheuser Busch. The Kirin seemed to have a bit more sweet, rice-like flavor to it, whereas the ultra was more dry. Both are 95 calories, but the Ultra had less overall flavor and no discernible hop flavor at all.

I understand the appeal of a beer like this. If you like beer as a refreshing drink but want to save a few calories, I could see drinking this. If I’m going to have just one beer, I’d choose something with more flavor than this. If I’m going to drink multiple beers in one day, I’d rather drink half as many of something with a little more to it. Or have a Sam Adams Light, which is only 25 calories more but double the flavor. But if you prefer easy-drinking lagers and want something light, this isn’t bad, it just doesn’t stand out as being particularly good, either.

Advertisements

One Response

Subscribe to comments with RSS.

  1. […] 102 calories per 12 ounce serving, the calorie difference between this and Michelob Ultra is negligible. But the difference in taste is significant. Whereas Bud Light tastes like someone […]


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: